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Monday, 19 October 2015

Google acquires "Digisfera" a panorama start-up to expand its 360 degree street view experience.

Google has confirmed that it has acquired Digisfera, a 5 year old Portuguese start-up which specializes in 360 degree panoramic images. The existing teams of Digisfera are expected to join the Google Street View team to expand and innovate the Google street view experience.

Image credits: ivrpa.org
Digisfera specializes in photography, design and development services for projects involving 360 degree images. It has already undertaken a series of high profile projects like 2014 World Cup in Brazil and 2014 winter Olympics in Russia.

In addition to covering live projects it also has a set of two tools :
  1. PanoTag: It lets developers add the tagging functionality to their apps which will be discontinued from the 31st of October.
  2. Marzipano: It  lets users export their panorama pictures to 360 degree images which will be sustained even after the acquisition at it is helping a lot to the photographer community.
This innovative start-up has now got a much higher potential to scale up in to the world of panoramic images and contributing to the much bigger game of Google Street View.

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